December 1, 2024/
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This guide will show you how to connect and activate Customer Match lists using the Google Tentacles and Google Ads framework. The framework can be used…
This guide will show you how to connect and activate Customer Match lists using the Google Tentacles and Google Ads framework. The framework can be used…
When server-side tagging is available, the developers can vastly improve the data collection capabilities of Google Analytics platforms(Universal Analytics and App+Web). The ability to build our own templates…
GTM Transformations is a new feature and resource type in server-side tagging, which you can access through the new entry in the container resource navigator. Transformation…
In today’s digital landscape, businesses are inundated with vast amounts of customer data from various sources. Customer Data Platforms (CDPs) have emerged as powerful tools to…
In today’s fast-paced business environment, harnessing the power of artificial intelligence (AI) is no longer just an option—it’s a necessity for staying competitive. However, AI adoption…
